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Isn’t It Easier to Grow with Momentum in Fast Markets?

Momentum [məˈmen.təm]

Momentum comes from Latin “movimentum” — meaning movement, motion, or impulse. Originally used in physics to describe the quantity of motion in a moving object, it has since evolved into metaphorical use.

Momentum in a Business Context 

It refers to the forward-driving energy that builds when people, teams, or organizations move in a clear direction with increasing speed, alignment, and confidence.

In a disruptive, fast-changing environment, momentum becomes more than progress — it’s a sign of resilience. It signals that an organization has:

• Clarity despite uncertainty,

• Alignment despite complexity, and

• Capacity to adapt without losing pace

Don’t We All Hope It Might Just Work This Time?

All firms aspire to Grow!

New business models and players from outside disrupt even the best. At the same time the world is becoming more complex, faster and circular. Understanding the next frontiers and becoming a successful player is no longer possible with pushing harder, trying to do more, faster, but how?

If You Knew Exactly Where You Were Going, Wouldn’t You Move Faster?

It takes people – tech – process to sync and be guided by bold future backwards purpose and ambition and an simple, clear decision making, innovation and strategy  framework that provides more continuity while being adaptable in line with market evolution, but how?

Do You Want to Stop Feeling Spread Too Thin and Start Moving Forward?
Your key people are always leading critical projects, aren’t they? They’re stretched thin, focusing on the core business, with little energy left to drive change. To grow in today’s fast-changing world, you need to access and empower more skilful resources, but how? 

Inspired by the best like AirBnB, Shopify and Tesla we belief that great small teams can identify, understand and operationalize how to win at the frontiers and multiply that approach frontier by frontier guided towards a jointly created, committed and owned Destination empowered by principles. We call it:

This cuts out time, ensures alignment and ownership for impact, but how?

Momentum Is Designed, Not Declared

When technology accelerates everything and external shocks are frequent, momentum is what helps companies not just respond, but stay ahead — by turning strategy into movement, and movement into measurable impact, but how?

What we do to design your momentum:

Future-Backwards Strategy AND Brand-Led Transformation

We imagine the future we want—like a picture in our minds—and then we build the steps to get there. At the same time, we let our brand, the soul of who we are, guide every change we make. It’s about dreaming big and staying true to what makes us, us.

ANDfutureproofTM. Empowering next-gen Frontier Firms.

A small group of very technically strong people will always beat a large group of moderately strong people.
Magnificient 7 CEO

Your next Frontiers

Frontiers are relative per sector 

The shift from today’s to the next frontier is happening faster and faster, driven by exponential tech, business model innovation, and particularly the resources of hyperscalers. They pursue the frontier race with #SPEED and #SCALE. Nevertheless, different sectors are at different points and shifts happen at different moments, but always faster.

Frontier shifts are increasingly impacted by platform ecosystems. Hence, being able to play in a platform economy is table stakes already today. A single industry might be facing multiple shifts in parallel. Three distinct next-gen frontiers gaining significant traction to illustrate the frontier concept.

ANDfutureproof Fractional Advisory Frontier Model Project to Product Solution
From Projects to Solutions Frontier - B2B
While most players are focused on highly customized B2B projects scalability suffers and not enough data can be generated. Frontier firms start moving transactable product solutions via integrating their partner and distribution ecosystem and creating tech- and data-enabled platform business models.
ANDfutureproof Fractional Advisory - Linear - Circular Frontier
Re_Commerce & Re_Manufacturing Frontier
While customers are focused on ESG compliance, being challenged to hit their commitments, frontier firms are moving beyond the linear economy into innovating. The are reselling products to customers #2, #3, #4 while mitigating supply chain risk and improving brand experience and brand safety. Remanufacturers are securing critical supply, contribute to national security and drive profitable business with platforms and circular tech.
ANDfutureproof Fractional Advisory Frontier Model - Pipeline - Platform Frontier
From Pipline to Layered Platform Business Models Frontier
While many B2C and B2B companies are making progress in eCommerce, the frontier companies are leveraging platforms layering business models to increase customer satisfaction while harvesting more data. There are many platform innovations that drive data and value capture. Embedded insurance, finance, retail media, data services and more do not only drive convenience, they also drive margins.

Our Offerings

Discover how our services can transform your business sustainably.

  • Benefit from our productized solutions. They save the scarcest resource you do not have – time. This is especially relevant in early stages of frontier initiatives.
  • We are delighted to fully customize process design and approach to your expectations and needs.
START SMART | GET THERE FASTER!

Productized Solutions

2 Day-Strategy Discovery

Helping you understand the challenges and opportunities from frontier disruptions and follow through a recommended focused roadmap.

Daily business is already complex and demanding. You do not have the time to dig into what the next frontiers could mean to your business. Opportunities, but also threats are coming at you at increasing speed. Blind spots hinder progress and profits.

Our two-day discovery workshop respects availability and capacity. We help you jump-start the journey. We deliver simple and clear outputs in a recommendation report. AND we do not let you alone with a customized process that is built on the aligned action steps:

Your benefits:

  • Road proven highly robust process.
  • Invest into projects with high probability of success only.
  • Save time – few hours only of your small cross-functional team.
  • Big ticket items for your strategy that were not on your radar screen.
  • Fair investment: starting € 15-20 K ( for 2 advisors)
ANDfutureproof Fractionalized Advisory 2 Day Strategy Discovery
Circular Logistics & Platforms Masterclass

The 101 on Circularity = Business €€€.

You have focused on ESG initiatives so far. Compliance is important for the reputation and values of your business. However, you see increasingly new players pop up that monetize and scale circular business models successfully.

The way you are running ESG is more a corporate communications function. ReCommerce and ReManufacturing puts circularity at the heart of the business.

You can select internal only or masterclasses with a mixed audience from multiple companies. Minimum 8 participants!

Rich Bulger, a bestselling author of the seminal book “Going Circular: The evolution of Reverse Logistics as a Competitive Weapon”

Peter C. Evans, one of the thought leaders in the space and experience executive education expert.

Alex Pesjak, an expert in answering brand questions for platform ecosystem leadership  upfront and transforming incumbent organizations to be able to run first-life and multi-life ecosystems in parallel.

Your benefits:

  • Learn why circularity goes beyond ESG.
  • Discover why your first-life ecosystem isn’t built for the circular economy.
  • Unlock reverse logistics for resilient, profitable supply chains.
  • Gain a full view of circular tech for partnerships and investments.
  • Explore green unicorns’ best practices and expand your brand safety approach.
  • Benefit from our authors and the biggest global data-base of circular platform and tech.
  • Frontier insights at €2,500/participant (min. 8, with 3 advisors).

ANDfutureproof Fractionalized Advisory Circular Logistics and Platform Masterclass
Circular Platform & Ecosystem Readiness Camp - FULLY CUSTOMIZED!

“Everywhere there can be a platform, there will be one!” But company alone can thrive alone today and tomorrow.

It takes ecosystem mindset and ecosystem collaborations. Nevertheless, platforms also offer a unique opportunity to become an orchestrator and operator of a platform ecosystem and benefit from increased customer satisfaction, innovation, margin expansion and growth.

It takes the whole leadership, business unit or venture team to all be on the same page first. Understanding platform business models, to lead and to create the preconditions for success is not easy.

This Readiness Camp truly is your camp. Fully customized with 10-12 leaders, cross-functional are investing 2 days to really be ready: Interview with all participants, reviewing your materials, customized examplas, immersion as preparation, 1,5 day off site, intention setting and action planning.


You will leave as a team that understands the sense of urgency, the upside and challenges across business model strategy, operating model and tech.

From talking about platforms to action!

ANDfutureproof Fractionalized Advisory Circular Platform Ecosystem Readiness Camp
Circular Innovation Challenge

Safe supply chains, secured access to input materials and equipment are paramount

Access to raw materials is mission-critical as traditional supplier agreements are no longer enough. We think the world has moved beyond bilateral agreements. Frontier Firms leverage a scalable approach: circular platforms and tech.

Circular Innovation Challenge

Powered by the world’s largest circular database and our cutting-edge Frontier Ops™ concept to overcome blind spots. Today’s innovation teams often overlook this space, focusing on low-risk, short-term product variants. We help break that cycle, benchmark supplier-led strategies against platform-led opportunities, and unlock the potential.

We help you set up and create speed and impact with a circular innovation challenge in the space. Our output is a  benchmark of your linear  supplier-based approach vs. a future proof platform business model. Benefit from our deep domain expertise and sparring to reimagine supply chain resilience and scale. Let’s shape a sustainable future—together.

World´s only Circular Platform and Tech Database

Covering the globe in multiple sectors supporting a broad range of business imperatives and opportunity spaces:

Your benefits:

  • Start seeing around corners
  • Move from measuring in ESG is to making money
  • GTM prioritizations on sectors, geographies etc.
  • Strengthen your brand and brand safety
  • See competitive moves
  • Identify high value partners and investment opportunities
  • Business case simulations have foundations
  • Talent and expert access
  • IT decisions – make, buy, partner become more futureproof
  • M&A, investment and venture clienting potential
  • Product and tech roadmap intelligence
ANDfutureproof Fractionalized Advisory Circular Platform Database
Platform Ecosystem Grand Strategy

A portfolio of platform choices – but where to double down on?!

Navigating the complexities of platform ecosystems requires focus, clarity, and a strategy built to maximize success from the start. Our Platform Ecosystem Grand Strategy helps you identify the highest-impact opportunities, providing a clear roadmap for where to invest first and how to drive excellence in execution.

With multiple business units operating across diverse sectors, comparing opportunities can be challenging. This offering is equipping you with a tailored portfolio strategy that accounts for varying degrees of maturity, impact and effort, enabling your business to prioritize investments and unlock the full potential of your platform ecosystem.

 

Your benefits:

  • Proven with Fortune 100 companies.
  • Proprietary tools and process including the Platform Viability Index.
  • Sized opportunity spaces.
  • Clear recommendation facilitates internal decision making and external validation.
  • Deep dive into 3 top opportunities vs. market players and high-level assessment.
  • Your project team is immersed into platform know-how.
  • Investment upon request.
ANDfutureproof Fractionalized Advisory Platform Ecosystem Grand Strategy
Future Backwards Brand-led Transformation

Average companies make people work for someone, great companies towards something.

Leaders excel at running business efficiently—optimizing in a more predictable environment with attention to continuous incremental improvement. But predictibility is on the decline and disruption happen from outside the sector which is not on the radar. True growth and ability to invest into the future demands adaptability in uncertainty. Managing both at speed is the challenge.

While yesterday the time horizon was years, today it is months – see the AI acceleration.

An organization therefore needs guide rails that are simple, clear, easy to remember and communicate. The success of hyperscalers is not only linked to powerful business models and resources but also how clearly they provide direction and decision-making empowerment: a relevant purpose, a derived bold ambition. With our future backwards brand-led transformation we also utilize performance principles, key behaviours creating a simple, short decision making frame across people-tech-process.

Your benefits:

  • Proven with top companies – extremely high success rate 
  • Proprietary approach for alignment, commitment, ownership through co-creation
  • Fast to develop – 1 page to steer your business
  • Easy to remember and communicate as it is not built on management jargon
  • Low investment of time of cross-functional team
  • Makes your companies decision-making framework future-elastic
ANDfutureproof Fractionalized Advisory Brand Led Transformation Destination

What customers value

Experience in top-tier companies
Our team of experienced consultants works closely with and in your organization to create alignment-commitment-ownership. We spearhead the strategic process and facilitate the enabling and implementation. Our careers and consulting experience cover B2C and B2B, multiple sectors like telecoms, software, energy, FMCG, retail. Therefore, we understand your needs and challenges. Experience the benefits of expert guidance without paying juniors or long-term commitments.
Our track record - your success
We excel in transforming top companies, helping them stay ahead in the race towards frontiers. Our sector-agnostic approach covers both B2B and B2C globally. We are proud and humbled that we spearheaded and drove success in large enterprises and hidden champions, incumbents and start ups. We know that execution makes the difference and we understand how hard it can be. We have operational experience, so we can walk in your shoes and support you.
Frontier know-how and road proven frameworks
Benefit from expert knowledge and strategic insights across frontier domains. With our Frontier Ops™|Hub approach, you’ll gain first hand experience on how next-gen frontier firms are reshaping business, who the clear players are, and what strategy Go-to-market, and tech are. We do not produce large presentations but equip leaders and teams with simple frameworks and concepts they can implement with speed and impact.

Successful Clients & Employers

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Your Advisory Network

ANDfutureproof Fractional Advisory Key Visual

Why network?

Just as business models have evolved into ecosystems, advisory services have moved beyond traditional, overhead-heavy constructs.

We understand that clients need deep domain expertise, tacit knowledge, business acumen, and a proven track record. Unlike many consultancies that rely on juniors learning at the client’s expense, we create traction right out of the gate.

Why small team?

The Frontier requires more disciplines and expertise to move fast. We maximize your flexibility as we can join your company or just guide you through a well-defined project.

  • Creating change from the inside can be quicker than from the outside. So, we join your team as interim player.
  • Driving change also from the outside-in structurally provides the acceleration and credibility for teams.
  • We are self-employed experts with low overhead, while ensuring your project and journey are well-protected through a legal entity.
 
 

Your Experts

Meet our dedicated professionals driving your frontier mission forward.

ANDfutureproof Founder Alex Pesjak
Alex Pesjak, MS

The companies and teams I worked with thrive because they know where they are going and why.”

Brand | Innovation | Change | Circularity |Platform | Ecosystem | Strategy & Implementation | #EcosystemEspresso | #PlatformDisco | ex-Coca-Cola|ex-Mondelez

ANDfutureproof Fractionalized Advisory Peter C. Evans Phd
Peter C.Evans, PhD

Seeing patterns and frontiers unfolding is enabling true multi-year strategies and not just annual financial planning.”

Circular strategy | Platform, Marketplace and Ecosystem Strategy & Design | Co-Chair MIT Platform Strategy Summit | Council on Foreign Relations | Forbes Business Council | ex-GE | ex-KPMG

Rich Bulger

My impact at Verizon with the company’s store trade-in program in 2009, generating $1.6 billion annually.”

Partner at Capital Growth Partners | Reverse Logistics Master’s Degree | Author of “Going Circular: The Evolution of Reverse Logistics into a Competitive Weapon” | ex-CISCO | ex-Verizon

ANDfutureproof Fractional Advisory Deborah Dull Portrait
Deborah Dull

We connect over the woes and joys of inventory, operations, risk management, contingency plans, suppliers, contracts, rates, shortages – this is our shared language.”

Circular Supply Chains | Keynote Speaker | Founder Circular Supply Chain Network | ex-Genpact | ex-GE |ex-Bill & Melinda Gates Foundation | ex-Microsoft |Book Author “Circular Supply Chain”, “Sustainable Supply Chain Orchestration”

Got questions?

A trusted advisor is not a person who knows all the answers, but one who helps others find their own

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We’re here to assist you with your transition to the next frontier